The world of marketing is changing. Traditional ads such as TV commercials or newspaper ads are less and less effective because the general public is overwhelmed with advertising messages. In this book Seth Godin describes how your business can be successful in this ad-abundant world by creating a purple cow –forgetting everything you know and [...]
Continue reading...10 February 2007
by: Ann Preston article reprinted with permission One day when I was doing some research on-line I discovered a statistic that was so shocking I felt compelled to share it with other entrepreneurs. I was reading a study posted on the website of a very reputable marketing source. Being in the business of helping others market their [...]
Continue reading...9 February 2007
Something happened to me today that made me happy that I’m not a 100% full time entrepreneur quite yet. I was asked to attend a meeting to represent our company in a presentation by a potential partner. The services offered by the company turned out to be a bust, and something that [...]
Continue reading...7 February 2007
As an entrepreneur yourself, I’m sure you can relate to having so many thoughts going through your mind all at once, non-stop, all the time. Sometimes the best ideas don’t even hit you until your head hits the pillow. Right? It’s constant information—all the time. But sometimes you reach the point [...]
Continue reading...5 February 2007
When I firt started working my 9-6 I was working wayyy too hard. In fact I had effectively worn myself out and also convinced myself it was impossible to have a full time job and run a business on the side. I was working all day in the office and then switching gears at 7pm [...]
Continue reading...5 February 2007
Every day people go to work for money. You work harder to earn more money but then your taxes and expenses increase with your income. Is there any way to escape the rat race? How can you make money work for you? This best seller explains the real definition of an asset and a liability. [...]
Continue reading...5 February 2007
As a part-time entrepreneur, you’re just waiting for the time when you can transition into a full-time entrepreneur and leave your current job. However, when you’re an employee of a small company it makes it extra hard to leave even when you have reached the point when you’re ready to make a move. [...]
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11 February 2007
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